Friday, January 25, 2008
"The Family Brand"
One Big Family.
One Small House.
One Ambitious Dream of Urban Domestic Bliss.
From what I have heard, the story goes like this: The Alan's chose Architect Neil M. Denari to remodel their L.A. home after being inspired by what the architect did with the L.A. Eyeworks showroom on Beverly Blvd.
The concept for the redesign & 1000 sqft. addition of the Alan house is nothing short of INNOVATIVE: "Every Family Is A Unique Brand."
The result is a house that is not only aesthetically pleasing to the Alan's, but more importantly meets the unique needs of the family by focusing on family-brand attributes, strategy, and tactics. The Alan house is the perfect marriage of design forwardness + a sensitivity to family dynamics.
Check out the Alan House website @ http://web.mac.com/ericalan/iWeb/Site/Welcome.html ...I've never seen a website like this before, especially for a residential home.